Four Steps To Create A Perfect Sales Promotion Letter In English

The purpose of promotion is to sell products, so how can you write the sales promotion letter attractive and let people take a look at the product? Let's teach you the four step of the sales promotion letter and the promotion letter of very attractive.

Step one: To arouse

Promotion letters are "uninvited", so they must be attractive and tempting at the beginning.

The It must make an appeal to some particular buying motive and motive, the first, the second and the third.

Sometimes if required, it may even begin by suggesting the very, suggesting.

Look at the following words:

1) Would you like to reduce your rising domestic fuel costs?

(2) Why not enjoy the colorful spring by joining the flying Horse Horse the?

The 3) Just imagine how comfortable you are when you stretch out those out, the first, the second and the third.

Once we have caught the attention of the readers, we should take the opportunity to win the attention of the readers and persuade them to buy their own products.

The product must be closely centered on the attraction you put forward at the beginning of the letter.

It is of no practical significance to say "best" and "up-to-date".

Emphasis should be placed on characteristics, quality, raw materials, and the most colourful place compared with similar products.

Let's see how the following product description is written:

Our recent researches and tests have showed that rooms with our with 20 researches.

The The new savers are popular because they are able to store store, the "X", "the" and "the".

Read the enclosed brochure, you will find that the self-stick backing, self-stick, "", "

The third step: To offer conviction

Through product introduction, the reader's desire to buy will be further strengthened.

You can elaborate and ensure that the product will give readers the promised benefits.

Let's take a look at how to attract customers.

1) Use our Fast Microwave Oven for two weeks absolutely free.

The 2) If for any reasons you find the model machine unsuitable to to machine, and it is also known as "

The fourth step: To motivate

At this stage, all efforts aim at one goal: to encourage customers to take action and purchase products.

At this time, we should be polite and resolute, and provide customers with instructions on how to purchase products so that customers can buy them.

Here are some common strategies:

1) Why wait? Come and buy right now since a special discount discount 15%?

2) Don 't delay!! Those who order by October 5 will receive 100 Oriental receive.