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Mei Bang Clothing Electric Business Invested About 60 Million Yuan In One Year.

2011/9/30 11:58:00 44

US Bond Clothing Business Investment $10000

Yesterday,

Smith Barney

The clothing announcement said it decided to stop e-commerce business, because the investment needed in logistics distribution, marketing resources and information system is very huge, and the financial risks in the early stage are not controllable.

In line experts warn that only 20% of e-commerce enterprises can be flat or profitable, and the fate they face is not much different from that of traditional enterprises.

Yesterday, we had domestic brands such as Metersbonwe.

clothing

The listed company, Mei Bang apparel (002269), announced that it had decided to stop e-commerce. The company launched an e-commerce website at the end of last year.

In explanation of the announcement, the United States explained that e-commerce needs huge investment in resource allocation such as logistics and distribution, marketing resources and information systems.

At present, if we continue to engage in e-commerce business, the company's overall performance and shareholders' interests are hard to guarantee.

Less than a year.

About 60000000 yuan to beat the bucket.

Insiders say that the serious shortage of investment is the collapse of American state clothes.

Online retailers

The biggest reason.

According to the announcement, the investment in the electronic commerce business in the early stage of the United States costumes is mainly manifested in personnel salaries, technology development costs, logistics and distribution costs, and advertising expenses. The total amount of the above projects is about about 60000000 yuan, which has been incorporated into the American state clothing income statement.

According to the 2011 semi annual report of Smith Barney, the performance in the first half of the year increased by more than 8 times, while the company did not disclose any specific data for its revenue.

In terms of the estimated sales of US $10 billion this year, e-commerce sales are expected to be less than zero.

Although electronic commerce has been suspended this time, the company said that the suspension of the business did not involve disposal of assets, nor would it increase the company's expenses.

The company authorized the original e-business platform to be a wholly owned subsidiary of Shanghai Huafu Investment Co., Ltd.